- Southern California consumers may rise up to 70% off hydrogen fuel-cell Mirai
- Bay Space prospects can get reductions too
- Gross sales have slowed, and the worth of hydrogen has soared
In the event you dwell in Southern California, you should buy a brand new Toyota for about the price of the most cost effective subcompact automotive—with $15,000 of free gasoline.
That automotive is the 2024 Toyota Mirai hydrogen fuel-cell sedan. CarsDirect reviews that Toyota is providing reductions of as much as 70% off the bottom XLE grade, which is generally priced at $51,285 (together with vacation spot). That brings the worth all the way down to $17,005 with vacation spot, or inside a number of hundred {dollars} of a gasoline Nissan Versa sedan. The Mirai Restricted, which usually retails for $68,210 after vacation spot, now prices simply $25,210 with this low cost.
Like different fuel-cell automobiles, the Mirai is simply obtainable in California as a result of different states lack ample fueling infrastructure. However these offers solely apply to residents within the southern portion of the state. Reductions in Northern California are decrease, however nonetheless vital—at $25,000 off the XLE and $33,000 off the Restricted. Toyota can be, for now, providing lease incentives of as much as $7,500.
2024 Toyota Mirai
Mirai prospects additionally get $15,000 of free gasoline over as much as six years, a perk Toyota was already providing. In XLE trim, the Mirai returns 72 miles per kilogram of hydrogen, based on the automaker, so this credit score nonetheless quantities to greater than 30,000 free miles even on the peak worth of $34.55/kg California skilled final October.
That was solely the most recent in a line of provide disruptions affecting consumer-level fuel-cell automobiles lately—as an infrastructure for industrial vehicles and business builds out. An unreliable hydrogen provide has probably contributed to sluggish gross sales of the Mirai. Toyota reviews that within the U.S. it delivered simply 499 of the fuel-cell sedans in 2024, down from 2,737 in 2023.
2024 Toyota Mirai
The Mirai is not a foul automotive. Whereas the primary era felt akin to a Prius, the present era looks like a luxurious automotive, with journey high quality, dealing with, and low noise, vibration, and harshness ranges akin to the gasoline and hydrid sedans from Toyota’s upmarket Lexus model.
Whereas Toyota claims the current-generation Mirai successfully cleans the air as you drive—what the automaker calls “minus emissions”—hydrogen must be cleanly produced and available for that to occur. Research earlier this decade steered that hydrogen would turn into greener and even cost-competitive with gasoline by the tip of the last decade. However the worth of hydrogen has as an alternative soared.
